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    Sulwhasoo

    JOURNEY TO HOLISTIC BEAUTY

    At Sulwhasoo, we blend centuries-old Korean beauty rituals with modern science to create innovative skincareuthat goes beyond surface concemns supporting skin's self-rejuvenating power and evolving with you.

  •  
     

    Sulwhasoo

    JOURNEY TO HOLISTIC BEAUTY

    At Sulwhasoo, we blend centuries-old Korean beauty rituals with modern science to create innovative skincareuthat goes beyond surface concemns supporting skin's self-rejuvenating power and evolving with you.

Concentrated Ginseng Rejuvenating Cream

Indulge in the epitome of anti-aging luxury with our iconic formula, now upgraded with fortified Ginseng Peptide™, helps protect against visible signs of aging and strengthens the skin barrier. The result? A recharged, deeply hydrated, plumper, and firmer complexion.

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First Care Activating Serum VI

A powerhouse serum that addresses the look of existing fine lines while strengthening skin to help prevent future visible signs of aging.

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AFTER 4 WEEKS OF USE

AGREED SKIN TEXTURE FEELS SMOOTHER**

AGREED THEIR SKIN HAS A HEALTHY RADIANCE**

AGREED FINE LINES SEEM TO BE REDUCED**

    Timeless Beauty through Holistic Rituals

    At Sulwhasoo, our philosophy is rooted in holistic beauty, combining centuries old Korean rituals with modern technology, creating innovative solutions that support skin’s resilience through every stage of life.

    Our approach goes beyond addressing surface-level concerns, each of our formulas blends time-honored knowledge and advanced research to address skin’s evolving needs in a uniquely comprehensive way. This is skincare rooted in Korean heritage and crafted for the future, a ritual for timeless beauty that evolves with you.

    60+ Years of Ginseng Innovation for Skin Longevity 

    Since 1964, Sulwhasoo has pioneered the study of Korean Ginseng, driven by a bold vision: to create a world-class skincare solution using domestically grown ginseng, a plant long revered for its potency.

    We were the first to unlock the skin benefits of Korean Ginseng, creating innovative formulas that transform this powerful root from traditional remedy to high-performance beauty essential.

    Our commitment spans over 60 years of research, refining ways to harness the full power of the ginseng plant, root, stem, leaf, and berry, using cutting-edge extraction technologies and proprietary formulas to deliver visible, lasting results.

    Korean Herb Extract: Five Botanicals, One Transformative Ingredient

    Sulwhasoo’s holistic philosophy comes to life our signature ingredient, Korean Herb Extract (AKA JAUM Activator™) developed through decades of herbal wisdom and scientific precision. Crafted from five carefully selected botanicals—Peony, Lotus Seed, Solomon’s Seal, White Lily, and Rehmannia—this formula draws on the synergy of traditional herbal medicine, where each plant complements and amplifies the efficacy of the others. 

    Through advanced extraction methods and rigorous testing, Korean Herb Extract is designed to empower skin’s natural functions. It helps strengthen the skin’s barrier, boost hydration, and visibly improve firmness, becoming the vital first step in our most iconic formulas.

    The Key to Healthy Skin Aging

    Aging is a natural part of life—as are the changes we see in our skin over time. At Sulwhasoo, we believe in supporting skin’s vitality at every stage. Environmental stressors and lifestyle changes can speed up visible signs of aging, but how we care for our skin slows them down.

    First Care Activating Serum: Our iconic first step, a preventative powerhouse serum, uses Korean Herb Extract (AKA JAUM Activator™) to target visible early signs of aging, preserve radiance, and prep skin for every product that follows.

    Concentrated Ginseng Rejuvenating Cream: A rich cream that enhances skin’s self-rejuvenating power, visibly plumping skin and reducing the look of wrinkles.

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    FAQS

      What makes Sulwhasoo different from other luxury skincare brands?

    Sulwhasoo is uniquely rooted in Korean herbal wisdom, harmonizing ancient recipes with cutting-edge science. We don't just treat skin superficially; we nurture your skin's inner vitality using potent, natural ingredients like ginseng for transformative, long-term radiance and balance.

    Where does Sulwhasoo's inspiration come from?

    Our inspiration comes from the holistic beauty principles of Korean medicine. We believe in the balance and harmony between nature and the self. This philosophy is at the core of every product, creating a skincare ritual that promotes both outer beauty and inner well-being.

    Are Sulwhasoo products suitable for all skin types?

    Yes, our collections are designed to benefit a wide range of skin types. From our balancing First Care Activating Serum to our nourishing Ginseng creams, we focus on restoring skin's natural health and balance, making our formulas effective for dry, oily, combination, and sensitive skin.

    What is the most iconic Sulwhasoo product?

    Our First Care Activating Serum VI is a cult-favorite icon. Applied after toner, it works to balance and prep your skin, enhancing the efficacy of everything that follows. Another hero is our Concentrated Ginseng Rejuvenating Cream, renowned for its powerful anti-aging results.

    What does the name 'Sulwhasoo' mean?

    The name 'Sulwhasoo' is derived from the Korean words for "snow" and "flower of longevity," symbolizing our commitment to helping skin bloom with lasting vitality and beauty, just as a delicate flower emerges pure and beautiful from the snow.

     Can I use Sulwhasoo if I have sensitive skin?

    Absolutely. Our products are formulated with skin-soothing Korean herbs known for their gentle, balancing properties. However, as with any new skincare, we always recommend performing a patch test first to ensure complete compatibility with your skin.

     Is Sulwhasoo skincare a ritual or just a routine?

    It is a mindful ritual. From our signature aromatic herbal scent to our specific application methods, we design every aspect of the experience to be a moment of self-care, helping you achieve not just healthier skin, but also a more balanced state of mind.